The Blue Earth Summit is delighted to announce that water tech innovators Aqua Libra Co will be the headline sponsor for this year’s three-day event in Bristol. The event, now in its second year, brings together a community of business professionals looking to make a positive impact and affect change at their place of work, as well as being a force for good in protecting our planet and its people.
Aqua Libra Co, owned by Britvic, is a brand with a clear purpose. It aims to reinvent hydration for good through the elimination of single use packaging and the use of pioneering technology to deliver pure-tasting filtered, chilled, flavoured, still and sparkling water with no calories, colours, or preservatives from their latest innovation, the Flavour Tap.
Each tap is connected to a digital platform which collects information about flavour preferences and has the capability to adjust the drinks recipes in real time – something that would traditionally take more than 18 months for a packaged product. It’s effectively the same as having an entire soft drinks factory in one sleek Flavour Tap on a worktop.
The flavour comes from a fully recyclable flavour cartridge and uses micro dosing technology, developed by Britvic, to flavour and filter water. One cartridge, the size of a small soft drinks bottle, can create up to 2,000 drinks, eliminating the need for 99% of single-use packaging. The drinks are also created in situ, meaning heavy volumes of packaged products don’t need to be distributed which saves road miles and reduces the carbon footprint of each drink.
The Flavour Tap is the perfect partner for the Blue Earth Summit which prohibited single-use plastic bottles at its inaugural event in 2021. This year, delegates will be among the first people to try Aqua Libra’s delicious, calorie-free, and sustainable drinks on tap with the installation of Aqua Libra Co’s Flavour Tap.
Beyond the Bottle Managing Director, Steve Potts says: “We are delighted to sponsor this fantastic summit which brings together ambitious and passionate professionals from multiple industries to help find solutions to some of the most challenging issues of our time. At Britvic, we firmly believe that no packaging should ever become waste and a strong part of our solution is to explore ways to move beyond the bottle. The launch of Flavour Tap represents an exciting leap forward in this space and we can’t wait for everyone to try it at the Summit.”
Steve Potts will take a headline spot at the event with other speakers including Iceland MD, Richard Walker, and Eden Project Co-founder Sir Tim Smit KBE, to share how Britvic, Aqua Libra Co’s parent company, is looking Beyond the Bottle with Aqua Libra Co to change the way consumers hydrate for good. Noel Dickson, Britvic’s Beyond the Bottle Product Director, will also be discussing how new and innovative technology can have a long-term sustainable impact on the environment on the Blue Earth Summit tech panel.
Potts continued: “Aqua Libra Co and other businesses at the Blue Earth Summit community share the same objectives – to do business in a way that helps both people and planet. Our business is born from the need to change the way people hydrate by ensuring it is not only tasty and exciting, but to do so in a way that does not negatively impact the planet with waste.
“Driven by the one-of-a-kind technology, Flavour Tap can help in solving issues we’re facing today and is innovating towards a sustainable future that puts single-use plastic in the past, for workplaces looking to enable their employees to lead healthier, more sustainable lives.
Blue Earth Summit Founder, Will Hayler says “Blue Earth Summit brings together a collection of organisations all striving to do better for people and planet. All our partners, speakers and attendees have one mission: to protect and conserve our home.
“Aqua Libra’s tech goes beyond eliminating single use plastic packaging to tackle the carbon impact associated with the packaging and transportation supply chain making them a perfect partner for our 2022 gathering.”
Aqua Libra Co is harnessing the power of innovation to reinvent hydration for good. Creating new technology to create drinks that are: tastier, healthier, more refreshing, low on emissions and packaged sustainably.
Notes to editors:
Aqua Libra Co is set to accelerate the shift to healthy, sustainable hydration through its latest innovation – the digital Flavour Tap. The Britvic owned business has created a completely new solution within the healthy hydration market. Ideal for use in workplaces, hospitality or retail, the tap provides a sustainable option which serves still, sparkling, and flavoured water. Each unit comes stocked with the equivalent of 10,000 drinks and is available now. For more information visit: www.aqualibra.com
Blue Earth Summit is a breakthrough gathering of the best people in businesses with shared values around people and planet. The transformative 3-day event harnesses the power of the outdoors to make next level connections and inspire positive change. The Blue Earth Summit is being held from 11th - 13th October in Bristol. The first two days are at the Propyard with the third day hosted at inland surfing destination The Wave. For more information visit: www.blueearthsummit.com
