Our brands

7UP was invented in Missouri by Charles Leiper Grigg, who spent more than two years testing 11 different formulas of lemon flavoured drinks with the aim of producing a wholesome and distinctive soft drink that would prove irresistible to consumers in the USA.

It first launched in 1929 as a caramel-coloured lemon-lime soda, which he positioned as a drink with a 'flavour wallop'. Despite launching at the start of the Great Depression and competing against 600 other lemon-lime soft drinks already in the marketplace, the new brand sold well and by the late 1940s had become the third best-selling soft drink in the world.

In 1970, the company introduced sugar-free 7UP, which was an immediate success among the growing number of calorie-conscious consumers.

Britvic has been bottling 7UP in Great Britain since 1987 and in the Republic of Ireland since 2007.

Today 7UP is bottled and distributed by Britvic in Great Britain and Ireland on behalf of PepsiCo and is widely available in all major retailers, foodservice, leisure and licensed outlets.

• Bib-Label Lithiated Lemon-Lime Soda was 7UP’s original tongue-twisting name, back when the drink contained lithium citrate, a mood-enhancing drug, until its use in soft drinks was banned in 1948.
• There are many theories as to where the 7UP takes its name from. Some say this is a reference to the number of ingredients in its original recipe, with UP referring to the lift provided by the lithium citrate in the original drink. Others have claimed this could be a result of 7UP originally being bottled in seven-ounce bottles, while competitor soft drinks were bottled in six-ounce bottles.
• Everyone's favourite cartoon mascot, Fido Dido, brought his own laid-back style to 7UP adverts in the 1990s and, in 2019, we welcomed him back to 7UP adverts and cans to celebrate the brand's 90th birthday. There was even a pop-up Fido Dido house in London where fans could chill.

In the 1980s, Aqua Libra pioneered the first generation of health and wellbeing drinks. The world has changed a lot since then, but the need for simplicity and great tasting drinks has not.

Aqua Libra offers a real alternative to traditional soft drinks, giving people feel-good sparkle that tastes great. Its infused sparkling range is available in three flavours in selected convenience and grocery stores across the UK as well as direct to your door via our e-commerce partners.

• Every can of Aqua Libra is gluten free, caffeine free and sodium free, with no more than three calories.
• Aqua Libra’s deliciously fruity and natural flavours come from either essential oils, aromas or fruit extracts.

The source of Ballygowan water was originally discovered in the 12th century by the Knights Templar. They named it Saint David’s Well and settled in the area. Eventually this community became the thriving town of Newcastle West in County Limerick. Saint David’s Well became the exclusive property of Ballygowan in the 1980s and its bottling plant sits nearby, in the picturesque surroundings of the Castle Demesne. Today Ballygowan water is drawn from an aquifer deep underground. Atlantic rain falls and takes 750 years to filter through calcium-rich limestone to join our source. We draw this naturally pure water and bottle it. Ballygowan – simply natural, with a uniquely refreshing taste.

Ballygowan is well known for its charitable giving and has supported many charitable causes over the years. From 2010–2013 the Ballygowan Pink campaign raised over €350,000 for Marie Keating Foundation and Action Cancer in Northern Ireland. In 2014 Ballygowan raised over €100,000 for the Irish Cancer Society and Marie Curie Cancer Care. In 2017 it built on this success, raising over €140,000 for these two charities in six months through the Ballygowan Gold initiative.

•  The Ballygowan water source emerges at a temperature of 14.6°C having been naturally filtered, for centuries, through ancient rocks a distance of over 29km, to a depth of 235m.
• In January 2015, Ballygowan became the official soft drinks partner of Dublin GAA. Under the partnership, Ballygowan supports Dublin hurling and football teams across all age groups.
• Ballygowan has a long history of supporting Irish golf and is the official soft drinks partner of the Irish Open.

Britvic’s Tomato Juice of 1938 was followed by Pineapple, Grapefruit and finally Orange Juice. Since then, the brand has continued to evolve and the range has grown, with Britvic Tonic, Ginger Ale and Bitter Lemon introduced throughout the 1950s.

Britvic 55 was added to the portfolio in 1978 as a sparkling fruit juice drink, and Britvic 100 launched in 2005 as a range of premium 100% fruit juices. Today, the Britvic Juices & Mixers range continues to be enjoyed in pubs, bars and foodservice outlets across Britain.

In 2016 the range was relaunched with a new look to highlight its heritage, as well as an improved, and award-winning, taste, with Britvic Indian Tonic Water being recognised with a Superior Taste Award (3 Stars) from the renowned International Taste and Quality Institute (iTQi) in Brussels.

• Britvic holds a prestigious Royal Warrant appointed by HM The Queen, which is a mark of recognition to those who have supplied goods or services to the Royal Households and is proudly displayed on our labels.
• In April 2018, Britvic was recognised in the CLASS Bartender's Brand Awards, with Britvic Tomato Juice Cocktail achieving full marks for taste.

The Fruit Shoot story started in 2000, building on the long-standing success, heritage and trusted quality of the Robinsons Squash brand in Great Britain. Launched in a re-sealable bottle with real fruit in every drop, Robinsons Fruit Shoot was an instant hit with parents and kids, and has been providing tasty refreshment ever since, helping active kids all over the world keep the fun going for longer in line with the brand's purpose of inspiring kids' adventurous side.

In 2006, we added Fruit Shoot Hydro to the range, a naturally flavoured water drink for children with zero sugar and no artificial colours.

In early 2018, Juiced joined the line-up. Sweetened only with real fruit, Juiced contains the perfect 50/50 blend of water and juice with natural flavourings, using 100% naturally sourced ingredients. Juiced is free from preservatives, added sugar and sweeteners and contains no artificial colours or flavours.

In 2016 Fruit Shoot was given a refreshing new recipe when we added multivitamins. Just another example of doing good and tasting great.

Now Fruit Shoot is available in more than 25 countries, including the USA, Brazil and France, within its own local flavours, with Fruit Shoot available under the popular Teisseire brand in France and the Maguary brand in Brazil.

• Fruit Shoot flavours are made with local markets in mind. In France there are iced tea Fruit Shoot flavours and the USA has an exclusive Fruit Punch flavour.

We’ve been making Gatorade in Great Britain on behalf of PepsiCo since 1987, but the brand's origins date back to 1965 on the campus of the University of Florida. The coach of the college's American football team, the Florida Gators, approached his friends in the science faculty with a problem. His players were so affected by the Florida heat that they were unable to perform at their best. The team of researchers developed a solution – a drink that replenished the carbohydrates that players burned and replaced the water and electrolytes they lost in sweat during sport.

The following year the Gators won the Orange Bowl championship for the first time in school history. Stokely-Van Camp, Inc. then began commercial production and sale of Gatorade.

In 1969 Gatorade became the official drink of the American National Football League (NFL), a title it holds to this day.

Today, Gatorade is available widely in major retailers and is the sports drink chosen by more professional athletes than any other brand, including football teams such as Arsenal, Barcelona and Liverpool FC, and the NBA to name a few.

Gatorade has been scientifically formulated to provide athletes with a carbohydrate-electrolyte solution that enhances the absorption of water during physical exercise and contributes to the maintenance of endurance performance during prolonged endurance exercise.

• 16 years after Gatorade was first developed, the Gatorade Sports Science Institute (GSSI) was founded in Barrington, Illinois, with the aim of sharing knowledge on sports nutrition and exercise science that enhances the performance and wellbeing of athletes.

Created by blend-masters, each of the J2O and J2O Spritz blends has been carefully crafted to provide a satisfying, multi-dimensional taste experience, which is great with food or to sip and savour. After almost 20 years, J2O remains focused on its vision, bringing joy to get-togethers through its blends.

J2O is the UK's number one adult soft drink, and J2O Spritz, which was added to the range in 2015, has helped bring more people into the adult soft drinks category with its exquisitely blended fruit flavours and light, refreshing bubbles.

In 2017, J2O underwent a rebrand, rolling out a tasty new recipe and new packaging design to reflect a more contemporary feel.

Alongside the core J2O and J2O Spritz range, we also offer seasonal flavours in the summer and winter months.

• J2O is helping consumers find their social mojo in its latest, multi-million pound campaign with the help of its brand ambassador – an alpaca named Mojo – helping enliven social occasions with his cockney pearls of wisdom and a bottle of J2O.

The Lipton brand has been providing high quality tea to over 150 countries since 1880. The story of Lipton Ice Tea begins with Sir Thomas Lipton, born in Glasgow in 1848. Sir Thomas was a passionate explorer who travelled to exotic places around the globe. He was not one to follow normal conventions, and in 1862 he sailed to New York in search of new opportunities. He spent five years travelling all over the country working in a number of jobs, which helped him develop a head for business.

He later returned to Scotland to take over his parents' grocery business. Thanks to his enterprising spirit and his relationship with the media, he grew the business and completely turned it around, eventually opening over 200 stores. A fervent supporter of fair trade, Sir Thomas continued his travels around the world sourcing ingredients.

In 1890, he bought a Sri Lankan tea garden and began blending his own tea, making the drink more affordable for ordinary people. While his shops made him a millionaire, his tea business made him a multimillionaire leading to a knighthood in 1898.

Today, Lipton Ice Tea is made and sold by Britvic in the UK on behalf of Pepsi Lipton International and is available in major grocery stores, convenience retailers and wholesalers. You can also find it on dispense in fast food restaurants.

• Always a man of firsts, Sir Thomas took self-promotion to a whole new level, using spectacular publicity stunts at every opportunity. When the first Lipton grocery store opened in Glasgow in 1871, he celebrated by importing the world’s largest cheese and issuing Lipton currency notes. The man knew how to entertain, and it paid off – soon creating a nation of Lipton lovers. 

The London Essence Company infuses contemporary beverages with the glamour and nostalgia of the old world, to effortlessly elevate any occasion.

London Essence distils botanicals for the purest flavour, creating contemporary drinks with a nostalgic twist, which pair perfectly with premium spirits.

The range includes tonics, sodas and gingers, each delicately light and low in calories. Every product delivers a thoughtfully calibrated taste profile, designed to enhance a premium spirit, or present an exquisite standalone drinking experience.

• Globally, a handful of the most talented bartenders use our mixer collection to fashion their creations and London Essence can be found in some of the world’s 50 best bars.
• London Essence Company tonics and sodas are now listed in 34 markets and in more than 8,600 outlets globally.

In 1720, Mathieu Teisseire, a liquoriste and vinegar maker by trade, set up a distillery in the French Alps. He soon introduced his delicious cherry liqueur to the local neighbourhood.

• Only the purest water, naturally filtered from the French Alps, is used to make our syrups.
• Our unique blend of two sugars provides a balanced flavour and reduces crystallisation, which results in less waste and mess.
• Recognised by international quality institute Monde Selection, a wide range of our syrups have received Grand Gold and Gold awards for superior quality and exceptional flavour.
• We are the global leader in branded flavoured concentrates and the second largest supplier of ready to drink juices in the world.

The original Mountain Dew drink was first developed in Tennessee, USA, in the 1940s and grew to become a $1bn brand in the 2000s. It first entered the UK market in 2010, made and sold by Britvic. The launch combined the powerful Mountain Dew brand name with a unique formulation developed for UK consumers, to appeal to a growing consumer thirst in the UK.

In 2013, a no sugar version was created – maintaining the same great citrus taste as the original, but with zero sugar to meet growing consumer demand for sugar-free energy drinks. Both variants are available widely across grocery, convenience and independent retailers, as well as wholesale, foodservice and leisure channels.

Today, Mountain Dew is synonymous with living a vibrant and energetic lifestyle, having partnered with the extreme sports competition The Dew Tour in the US since 2005. The brand broadened its sponsorship to independent video game designers and players, with several flavours of Mountain Dew produced in the UK and the US in partnership with video games, increasing its popularity among gamers.

• Mountain Dew was originally developed in the 1940s as a mixer and takes its name from the original 19th century term for Highland Scotch whiskey. The name was trademarked for the soft drink in 1948.
• The Dew Tour, which the brand has partnered with since 2005, is the most watched and attended action sports event in the world according to Transworld Snowboarding magazine.

As of March 2023, the recipe for classic Pepsi in cans and bottles has changed. The new formula now contains a lower amount of sugar with a blend of sweeteners to maintain the Pepsi taste people expect.

We have updated the nutritional information on the packaging disclosing the reduced sugar content.

There is no change to Diet Pepsi or Pepsi MAX.

Britvic has been making and selling Pepsi in Great Britain since 1987 and in Ireland since 2007. Originally known as Brad's Drink, Pepsi was first created in 1893 by a pharmacist in the US called Caleb D Bradham who began experimenting with combinations of spices, juice and syrups on a typical hot and humid day in North Carolina.

Mr Bradham wanted to offer a refreshing beverage to customers coming into his shop. Five years later Brad's Drink was trademarked and renamed Pepsi-Cola in 1898, and then Pepsi in 1961. Fast forward to today and Pepsi is one of the world's most iconic and recognised consumer brands.

Pepsi MAX, is our great tasting no sugar cola, originally launched in 1993. As part of our ongoing focus on helping consumers make healthier choices, we’ve led with Pepsi MAX on all advertising since 2005. In line with our focus on health, our innovation pipeline is weighted heavily towards no sugar. Recent innovations for the brand include Pepsi MAX Cherry, Pepsi MAX Raspberry and Pepsi MAX Lime.

While health is high on the agenda, taste is the number one reason for soft drink purchase choice, so we have focused on delivering our Pepsi MAX great taste message since 2016. Pepsi MAX also strives to be at the heart of key passion points for young people, sponsoring UEFA Champions League, the NFL and Live Nation gigs and festivals.

• Pepsi-Cola was named in 1898 after the root of the word dyspepsia and the kola nuts used in the recipe. The original recipe also included sugar and vanilla as Bradham sought to create a drink that was appealing, and would aid digestion and boost energy.
• Diet Pepsi was the original diet cola in the 1960s, 20 years before competitor diet cola products launched.

Our original range of m*lks are designed to be the purest plant-based m*lks around. They are all certified organic and made with just a handful of natural ingredients and no additives like oils or gums. If you’re looking for pure m*lk with a naturally nutty (or oaty) flavour then look no further!

• All the ingredients are sustainably sourced and certified organic by the Soil Association.

The Purdey's brand dates back to 1988, when it launched with its unique taste and refreshing blend of botanicals and vitamins. It soon became known for its restorative power and its unique and almost indescribable taste: lightly sparkling, sweet yet refreshing, with an intriguing flavour note from the botanical and vitamin blend.

Equally distinctive is its shaped brown glass bottle, wrapped in a stylish (and ingredient protecting) silver metallic coating.

The brand has grown over the years, based purely on discovery and product delivery alone, with its first big advertising campaign, Thrive On, launching in 2017 with Idris Elba, featuring digital ads, billboards, PR and in-store promotions. In June 2019, Purdey’s was back on TV for the first time since 1992 with a new Energy as Nature Intended campaign featuring computer-generated hummingbirds created by Framestore Pictures.

The range includes three unique and distinctive blends, Rejuvenate, Refocus and Replenish. Each flavour provides a delicious blend of fruit juices, carbonated spring water, natural plant extracts and B vitamins, packaged in a stylish 330ml glass bottle or 250ml slim cans for consumers looking for refreshment and rejuvenation when they need it most. Purdey's is available in supermarkets and convenience stores across the UK as well as online retailers for Purdey's fans based outside the UK.

• The first phase of the Thrive On campaign led by Idris Elba reached 31 million consumers globally in 2016.
• Purdey's achieved a Grocer Gold Award for Consumer Initiative of the Year in 2017. The Grocer Awards celebrate the most outstanding achievements across food and drinks retail.

Robinsons is a much loved household brand and well known for its long-standing history of refreshing tennis players at the Wimbledon Championships, a story which began in 1935 when Robinsons Barley Water was first mixed in the changing rooms of the famous tournament. Before this, its origins can be traced back to founder Matthias Archibold Robinson, who experienced a fascinating and turbulent business career spanning the late 1700s and early 1800s.

Determined to make his mark at a time when trade in London was booming, Mr Robinson set up his own grocery business in the late 1700s. Initially highly successful, he devoted a sizeable portion of his time and profits to charity and became a key philanthropic figure of the early 19th century, including helping patients who could not afford hospital treatment, as well as charitable initiatives alongside King George III.

But as he reached the pinnacle of his career, Matthias was declared bankrupt in 1821 and spent the next eight years working to clear his debts. It was during this time that he invented and patented his Barley & Groats Powder, originally advertised as an ingredient for puddings and a thickening ingredient for soups. His invention turned his life around, won royal approval from Queen Victoria and became a central part of British history, eventually forming the basis of the Robinsons Barley Water created at Wimbledon in 1935 – where Britain's love affair with fruit squash was born.

Fast forward to the present day and the brand is still quenching the thirst of the millions of British families every day, with a focus on new innovations to bring more people more opportunities to enjoy refreshing fruit squash wherever they are. Robinsons is well known for its innovation and is recognised as a leader in sugar reduction, having removed all added sugar products from the Robinsons range in 2015, inspiring the nation to embrace the goodness in the everyday. We hold a prestigious Royal Warrant appointed by HM The Queen, which is a mark of recognition to those who have supplied goods or services to the Royal Households.

The range provides something for everyone and is widely available from supermarkets, convenience retailers and wholesalers. Robinsons Apple & Blackcurrant can also be found on dispense in fast food restaurants and the licensed trade.

• A staggering three million glasses of Robinsons are drunk every day in Britain – at 250ml a serve that's enough to fill 109 Olympic swimming pools a year.
• Robinson's Barley Water was officially served at the All England Lawn Tennis Championships in Wimbledon for the first time in 1935 where the gentlemen's singles was won by Great Britain's Fred Perry.
• Robinsons is the number one soft drinks brand in YouGov's Brand Health Index 2017 which measures consumers' perceptions of quality, value, satisfaction, reputation and whether they would recommend the brand to others.
• In 2017, Robinsons launched into the foodservice industry as a new dispense option for outlets.
• Robinsons is the number one squash brand in Great Britain.

Founded in 2001, Rockstar Energy celebrates the hard-working hustlers around the world who have the grit and determination needed to make things happen. With over 20 Rockstar Energy products available at convenience and grocery outlets in more than 30 countries globally, Rockstar gives you a bold, refreshing boost, full of benefits and loaded with flavour.

• In 2020, PepsiCo bought Rockstar Energy for $3.58bn – the largest non-alcoholic beverage sale ever.
• In 2021, we reformulated the Rockstar core range to contain less than 4.5g of sugar per 100ml.

R. White’s is a much loved British household name. The brand’s story began in 1845 when Robert and Mary White started selling home-brewed ginger beer from a wheelbarrow in London under Robert White's name. It was a simple one horse, one cart operation, and as its popularity developed throughout the late 1800s, the company became the South East’s favourite soft drinks company.

In 1914, during the First World War, over 100 R. White’s employees served in the armed forces and the company supplied the government with over half its horses and vans. At the outbreak of the Second World War, a great part of the vehicle fleet was commandeered by the government and used by the army. Three major factories were wiped out in London alone.

Despite the hardship of the blitz and rationing, R. White's survived. The company was taken over by Whitbread in the 1960s where the portfolio expanded with Orangeade, Dandelion & Burdock and Cream Soda, and was later absorbed by Britvic in 1986. Throughout this time, R. White's became better known for its popular Secret Lemonade Drinker advertising campaign which aired for the first time in 1973 and continued to run for 11 years.

In 2016, R. White's relaunched with a new design and new flavoured lemonades: Traditional Cloudy and Raspberry. The new range was crafted to appeal to adult drinkers and capitalise on the evolving lemonade category. Each flavour contains real juice and contains a maximum 56 calories per 330ml.

• Producing 60,000 bottles a day in the 1800s made R. White’s the first of soft drinks’ mass producers.
• By 1894 the brand had become the leading purveyor of lemonade in London with a capital of over £500,000, and, two years later, was appointed as a supplier for Napoleon and the Prince of Schleswig-Holstein.
• Fast forward to 1973 and The Secret Lemonade Drinker advert, which aired until 1984, was the brand's most famous advertising campaign and won a silver award at the 1974 International Advertising Festival. The infamous Secret Lemonade Drinker jingle was written and sung by Ross McManus – the father of Elvis Costello, who provided backing vocals.
• In 2018, sponsored by R. White’s, Scottish cyclist Mark Beaumont beat the British record for the distance travelled on a penny-farthing in one hour. It’s an achievement Robert and Mary would have been proud of – beating the previous best time set in 1891 and doing it in exactly the same spot – Herne Hill Velodrome in South London.

Famous for its refreshing taste and its real fruit tang, Tango was acquired by Britvic in 1987. The brand gained attention in the UK in the late 1980s and 1990s for disrupting soft drinks marketing with its creative ‘You know when you've been Tango’d’ advertising campaign which was seen to completely challenge the norms of the soft drinks market at the time. The campaign propelled the brand to success and became one of the most well-known TV adverts of all time.

Today Tango's beloved orange is one of the nation's favourite fruit flavoured soft drinks. Distributed nationwide, you will now find Tango sold in pubs, high street chain restaurants and all major supermarkets.

• The Tango brand has been expanded through various licensing agreements with third parties to bring its distinctive tang to a range of products, from chocolate bars and bon bons, to a shower gel and a bar of soap.

Founded in 1720, Teisseire offers centuries of expertise in developing fruit and plant-based syrups. Its clear, distinctive identity is built around values such as joy, innovation and discovery of new flavours, meaning the brand has become part of French gastronomic history.

Production and marketing of syrup under the Teisseire name began in 1927, and by 1959 had become Europe's unrivalled leader in fruit syrups. The brand continued to grow, with the opening of its plant in Crolles, France, in 1971. The company was acquired by Britvic in 2010, creating one of the world's largest squash and syrup manufacturers.

• When asked to name a syrup, almost everyone in France names Teisseire.
• Teisseire is renowned for its distinctive metal container which was first developed in 1959, specially designed to protect the liquid inside.
• Teisseire has had a partnership with the Tour de France since 1999. It is an ideal fit for the brand because as far back as 1953, Teisseire took its inspiration from the cyclists' water bottles when designing its famous metal bottles.

Bela Ischia was founded in 1967 by the Italian Giuseppe Di Iorio, who owned a company that sold fresh fruits in the Rio de Janeiro market.

For many years working with national and imported fruits, the company became the largest fruit importer in the state of Rio de Janeiro.

In 1996, with a desire to produce juices with the true flavour of the fruit, the company opened its factory in Minas Gerais and started to produce juices with fresh fruits from the company's orchards.

Bela Ischia grew and became renowned as one of the best-selling brands of concentrates and ready-to-drink juices in Rio de Janeiro and Minas Gerais. In 2017, after acquisition, Bela Ischia became part of Britvic and to this day preserves its Italian tradition from roots to fruits.

• The name Ischia is a tribute from the company's founder to his homeland, the island of Ischia in Naples, Italy.

Britvic’s Tomato Juice of 1938 was followed by Pineapple, Grapefruit and finally Orange Juice. Since then, the brand has continued to evolve and the range has grown, with Britvic Tonic, Ginger Ale and Bitter Lemon introduced throughout the 1950s.

Britvic 55 was added to the portfolio in 1978 as a sparkling fruit juice drink, and Britvic 100 launched in 2005 as a range of premium 100% fruit juices. Today, the Britvic Juices & Mixers range continues to be enjoyed in pubs, bars and foodservice outlets across Britain.

In 2016 the range was relaunched with a new look to highlight its heritage, as well as an improved, and award-winning, taste, with Britvic Indian Tonic Water being recognised with a Superior Taste Award (3 Stars) from the renowned International Taste and Quality Institute (iTQi) in Brussels.

• Britvic holds a prestigious Royal Warrant appointed by HM The Queen, which is a mark of recognition to those who have supplied goods or services to the Royal Households and is proudly displayed on our labels.
• In April 2018, Britvic was recognised in the CLASS Bartender's Brand Awards, with Britvic Tomato Juice Cocktail achieving full marks for taste.

Dafruta was developed in Brazil in the 1980s as a mid-range price offering. Today, it has a wide portfolio and is available in concentrated juices and ready-to-drink formats. It is one of the most consumed drinks in the country in these two categories and always seeks to bring flavour to Brazilians.

• Dafruta is the number one in sales in the concentrate juice category.
• Dafruta is the third biggest brand in Brazil based on volume sold in retail. 

The Fruit Shoot story started in 2000, building on the long-standing success, heritage and trusted quality of the Robinsons Squash brand in Great Britain. Launched in a re-sealable bottle with real fruit in every drop, Robinsons Fruit Shoot was an instant hit with parents and kids, and has been providing tasty refreshment ever since, helping active kids all over the world keep the fun going for longer in line with the brand's purpose of inspiring kids' adventurous side.

In 2006, we added Fruit Shoot Hydro to the range, a naturally flavoured water drink for children with zero sugar and no artificial colours.

In early 2018, Juiced joined the line-up. Sweetened only with real fruit, Juiced contains the perfect 50/50 blend of water and juice with natural flavourings, using 100% naturally sourced ingredients. Juiced is free from preservatives, added sugar and sweeteners and contains no artificial colours or flavours. All of which means it’s approved to drink in schools in England, Scotland and Wales.

In 2016 Fruit Shoot was given a refreshing new recipe when we added multivitamins. Just another example of doing good and tasting great.

Now Fruit Shoot is available in more than 25 countries, including the USA, Brazil and France, within its own local flavours, with Fruit Shoot available under the popular Teisseire brand in France and the Maguary brand in Brazil.

• Fruit Shoot flavours are made with local markets in mind. In France there are iced tea Fruit Shoot flavours and the USA has an exclusive Fruit Punch flavour.

The London Essence Company infuses contemporary beverages with the glamour and nostalgia of the old world, to effortlessly elevate any occasion.

London Essence distils botanicals for the purest flavour, creating contemporary drinks with a nostalgic twist, which pair perfectly with premium spirits.

The range includes tonics, sodas and gingers, each delicately light and low in calories. Every product delivers a thoughtfully calibrated taste profile, designed to enhance a premium spirit, or present an exquisite standalone drinking experience.

• Globally, a handful of the most talented bartenders use our mixer collection to fashion their creations and London Essence can be found in some of the world’s 50 best bars.
• London Essence Company tonics and sodas are now listed in 34 markets and in more than 8,600 outlets globally.

The Maguary brand was founded in the city of Pedras de Fogo in 1953 by the Tavares de Melo family, the leading producers of concentrated pineapple juice in the region at the time. This concentrated juice became their signature product and a family favourite across Brazil, synonymous with quality and natural ingredients. From 1962 onwards, the family began to expand their portfolio to include cashew fruit, passion fruit, guava, mango, tamarind and grape flavours, and soon began exporting out of Brazil.

The brand continued to evolve, with dilution instructions being added to the on-pack labels throughout the 1970s and 1980s, and new formats being introduced to suit the grocery and on-the-go markets across Brazil. Today, Maguary is Brazil’s market leader in the juice concentrates and not-from-concentrate juices categories, offering a broad range of flavours, sizes and formats to meet the needs of today's consumers.

• The brand is named after the Maguari stork which is native to north east Brazil.
• Maguary cashew drinks are made from the cashew apple. The cashew apple is the fleshy part of the cashew fruit that is attached to the cashew nut. The top end of the cashew apple is attached to the stem that comes off the tree. The bottom end of the cashew apple attaches to the cashew nut, which is encased in a shell. The pulp of the cashew apple is very juicy with a strong sweet smell and taste, but the skin is fragile making it unsuitable for transport.
• Very popular in Brazil, cashew is present in the majority of Brazilian homes, mainly in juices but also in homemade sweets and mixed with cachaça, a distilled spirit made from fermented sugarcane juice.
• Maguary received the royal seal of approval from Queen Elizabeth and Prince Philip after their visit to Brazil in 1968.

In 1720, Mathieu Teisseire, a liquoriste and vinegar maker by trade, set up a distillery in the French Alps. He soon introduced his delicious cherry liqueur to the local neighbourhood.

• Only the purest water, naturally filtered from the French Alps, is used to make our syrups.
• Our unique blend of two sugars provides a balanced flavour and reduces crystallisation, which results in less waste and mess.
• Recognised by international quality institute Monde Selection, a wide range of our syrups have received Grand Gold and Gold awards for superior quality and exceptional flavour.
• We are the global leader in branded flavoured concentrates and the second largest supplier of ready to drink juices in the world.

Natural Tea, available under the Maguary brand, was acquired by Britvic in 2015. Its mission is to 'inspire people to live in balance and enjoy their moments of tranquillity with the perfect harmony between lightness, refreshment and the taste of herbal tea flavoured with different fruit combinations'.  

As well as its great taste, Natural Tea contains no added sugar, zero calories and sodium, giving it a great competitive advantage in the Brazilian market. 

Founded in 1983, Pressade believes that the quality of a juice depends on the quality of its source. The brand prides itself on selecting fresh, healthy and ripe fruit with care, preserving the benefits and flavours the fruit provides to offer high quality juices.

• In 2016, Pressade organised a wedding directly on the track of the Tour de France. The wedding was organised in less than three weeks for Stephanie and Thierry, winners of a Facebook competition as part of a digital campaign called Smile, It’s Your Tour which received more than 500 entries.

Puro Coco is available in 1 litre and 200ml packs.

• The coconut water category has grown a lot in Brazil and Puro Coco is now the fourth largest brand by volume in the country.

7UP was invented in Missouri by Charles Leiper Grigg, who spent more than two years testing 11 different formulas of lemon flavoured drinks with the aim of producing a wholesome and distinctive soft drink that would prove irresistible to consumers in the USA.

It first launched in 1929 as a caramel-coloured lemon-lime soda, which he positioned as a drink with a 'flavour wallop'. Despite launching at the start of the Great Depression and competing against 600 other lemon-lime soft drinks already in the marketplace, the new brand sold well and by the late 1940s had become the third best-selling soft drink in the world.

In 1970, the company introduced sugar-free 7UP, which was an immediate success among the growing number of calorie-conscious consumers.

Britvic has been bottling 7UP in Great Britain since 1987 and in the Republic of Ireland since 2007.

Today 7UP is bottled and distributed by Britvic in Great Britain and Ireland on behalf of PepsiCo and is widely available in all major retailers, foodservice, leisure and licensed outlets.

• Bib-Label Lithiated Lemon-Lime Soda was 7UP’s original tongue-twisting name, back when the drink contained lithium citrate, a mood-enhancing drug, until its use in soft drinks was banned in 1948.
• There are many theories as to where the 7UP takes its name from. Some say this is a reference to the number of ingredients in its original recipe, with UP referring to the lift provided by the lithium citrate in the original drink. Others have claimed this could be a result of 7UP originally being bottled in seven-ounce bottles, while competitor soft drinks were bottled in six-ounce bottle
• Everyone's favourite cartoon mascot, Fido Dido, brought his own laid-back style to 7UP adverts in the 1990s and, in 2019, we welcomed him back to 7UP adverts and cans to celebrate the brand's 90th birthday. There was even a pop-up Fido Dido house in London where fans could chill.

The source of Ballygowan water was originally discovered in the 12th century by the Knights Templar. They named it Saint David’s Well and settled in the area. Eventually this community became the thriving town of Newcastle West in County Limerick. Saint David’s Well became the exclusive property of Ballygowan in the 1980s and its bottling plant sits nearby, in the picturesque surroundings of the Castle Demesne. Today Ballygowan water is drawn from an aquifer deep underground. Atlantic rain falls and takes 750 years to filter through calcium-rich limestone to join our source. We draw this naturally pure water and bottle it. Ballygowan – simply natural, with a uniquely refreshing taste.

Ballygowan is well known for its charitable giving and has supported many charitable causes over the years. From 2010–2013 the Ballygowan Pink campaign raised over €350,000 for Marie Keating Foundation and Action Cancer in Northern Ireland. In 2014 Ballygowan raised over €100,000 for the Irish Cancer Society and Marie Curie Cancer Care. In 2017 it built on this success, raising over €140,000 for these two charities in six months through the Ballygowan Gold initiative.

•  The Ballygowan water source emerges at a temperature of 14.6°C having been naturally filtered, for centuries, through ancient rocks a distance of over 29km, to a depth of 235m.
• In January 2015, Ballygowan became the official soft drinks partner of Dublin GAA. Under the partnership, Ballygowan supports Dublin hurling and football teams across all age groups.
• Ballygowan has a long history of supporting Irish golf and is the official soft drinks partner of the Irish Open.

Britvic’s Tomato Juice of 1938 was followed by Pineapple, Grapefruit and finally Orange Juice. Since then, the brand has continued to evolve and the range has grown, with Britvic Tonic, Ginger Ale and Bitter Lemon introduced throughout the 1950s.

Britvic 55 was added to the portfolio in 1978 as a sparkling fruit juice drink, and Britvic 100 launched in 2005 as a range of premium 100% fruit juices. Today, the Britvic Juices & Mixers range continues to be enjoyed in pubs, bars and foodservice outlets across Britain.

In 2016 the range was relaunched with a new look to highlight its heritage, as well as an improved, and award-winning, taste, with Britvic Indian Tonic Water being recognised with a Superior Taste Award (3 Stars) from the renowned International Taste and Quality Institute (iTQi) in Brussels.

• Britvic holds a prestigious Royal Warrant appointed by HM The Queen, which is a mark of recognition to those who have supplied goods or services to the Royal Households and is proudly displayed on our labels.
• In April 2018, Britvic was recognised in the CLASS Bartender's Brand Awards, with Britvic Tomato Juice Cocktail achieving full marks for taste.

In 2007, Britvic bought the soft drinks arm of C&C, a company which was originally founded in the 1800s by Dr Thomas Cantrell. Cantrell was a chemist at Grattan & Co, which also manufactured soft drinks and introduced the first carbonated ginger ale.

He went into partnership with Alderman Henry Cochrane in 1868 and went on to trade as Cantrell & Cochrane Limited, with contracts to supply several shipping lines, including Cunard, Inman, Montreal, National and City of Dublin. By the early 1900s, the company was one of the largest exporters from Ireland.

C&C Group became a public company from 2004 and sold its non-alcoholic drinks business to Britvic in 2007.

• The Belfast Morning News claimed in 1885 that what Guinness was to porter, and Bass was to pale ale, Cantrell & Cochrane was to ginger ale, especially in America.
• C&C Group today is no longer associated with the C&C brand, and is a leading manufacturer, marketer and distributor of premium branded cider, beer, wine and soft drinks.

Club was originally developed in the 1930s by expert syrup maker Oliver Grace. Unlike competitors, Grace insisted that the whole of the orange should be used, including the juice, the pith and the rind. This unique idea was an instant success as people loved the delicious combination of sweet orange juice and real fruit 'bits'.

The brand has grown from strength to strength over the decades and today Club is the one of the top 20 brands in the country*. Recent innovations for the brand include a no added sugar range, Club Zero Orange and Club Zero Rock Shandy. The Club range comes in a variety of pack formats including PET, glass bottles and cans in both single and multipack formats, and can be purchased from a number of grocery, convenience, foodservice, leisure and licensed outlets across the island of Ireland.

* Source: Checkout Top 100 Brands, 2017.

• The name Club Orange came from the favourite haunt of the then Managing Director of C&C – the Kildare Club. In paying homage to this place, the Club brand was born.

The Club Mixers iconic range has been lifting Irish spirits and has been at the heart of Irish pub culture since 1852. Club Mixers are the perfect accompaniment to spirits, expertly created to blend deliciously with gins, vodkas and whiskeys.

In March 2017, the new and improved Club Mixers Tonic recipe was awarded the esteemed Three Golden Star Superior Taste Award as part of the International Taste and Quality Institute’s Superior Taste Awards. The new improved Tonic was awarded an accolade of superior and exceptional taste as part of a blind taste test, judged by a panel of 135 experts.

• Club was the first brand to produce Ginger Ale and Club Soda. In 1769 A&R Thwaites introduced the world to Soda Water and in 1852 Dr Thomas Cantrell of Belfast and Sir Henry Cochrane combined to open their business in Belfast and Dublin and became synonymous with the invention of Club Ginger Ale.
• Before 1900 it had won over 30 gold medals across New York, Paris, Jamaica and Liverpool. Well known for its high quality, Club Ginger Ale was signed up to the White Star line and sold on the Titanic.

Energise Sport is a top quality sports drink, developed to suit the needs of dedicated sports players. It has a carefully calculated balance of water, carbohydrates and electrolytes to hydrate faster than water alone and it has a lighter and more drinkable formulation than other sports drinks to facilitate fast hydration.

Energise Sport has its roots in Gaelic football and has been supporting players and teams through sponsorship since launch. It is the official sports drink of Dublin GAA – hydrating the team to victory in the All Ireland Championship three years in a row 2015–2017.

• Energise Sport was formulated to fuel performance with leading exercise physiologist Dr Liam Hennessy.
• It is the only leading sports drink that is 100% produced in Ireland.
• Energise Sport is the official sports drink of Dublin GAA, Cork GAA and Kildare GAA.

The Fruit Shoot story started in 2000, building on the long-standing success, heritage and trusted quality of the Robinsons Squash brand in Great Britain. Launched in a re-sealable bottle with real fruit in every drop, Robinsons Fruit Shoot was an instant hit with parents and kids, and has been providing tasty refreshment ever since, helping active kids all over the world keep the fun going for longer in line with the brand's purpose of inspiring kids' adventurous side.

In 2006, we added Fruit Shoot Hydro to the range, a naturally flavoured water drink for children with zero sugar and no artificial colours.

In early 2018, Juiced joined the line-up. Sweetened only with real fruit, Juiced contains the perfect 50/50 blend of water and juice with natural flavourings, using 100% naturally sourced ingredients. Juiced is free from preservatives, added sugar and sweeteners and contains no artificial colours or flavours.

In 2016 Fruit Shoot was given a refreshing new recipe when we added multivitamins. Just another example of doing good and tasting great.

Now Fruit Shoot is available in more than 25 countries, including the USA, Brazil and France, within its own local flavours, with Fruit Shoot available under the popular Teisseire brand in France and the Maguary brand in Brazil.

• Fruit Shoot flavours are made with local markets in mind. In France there are iced tea Fruit Shoot flavours and the USA has an exclusive Fruit Punch flavour.

The Lipton brand has been providing high quality tea to over 150 countries since 1880. The story of Lipton Ice Tea begins with Sir Thomas Lipton, born in Glasgow in 1848. Sir Thomas was a passionate explorer who travelled to exotic places around the globe. He was not one to follow normal conventions, and in 1862 he sailed to New York in search of new opportunities. He spent five years travelling all over the country working in a number of jobs, which helped him develop a head for business.

He later returned to Scotland to take over his parents' grocery business. Thanks to his enterprising spirit and his relationship with the media, he grew the business and completely turned it around, eventually opening over 200 stores. A fervent supporter of fair trade, Sir Thomas continued his travels around the world sourcing ingredients.

In 1890, he bought a Sri Lankan tea garden and began blending his own tea, making the drink more affordable for ordinary people. While his shops made him a millionaire, his tea business made him a multimillionaire leading to a knighthood in 1898.

Today, Lipton Ice Tea is made and sold by Britvic in the UK on behalf of Pepsi Lipton International and is available in major grocery stores, convenience retailers and wholesalers. You can also find it on dispense in fast food restaurants

• Always a man of firsts, Sir Thomas took self-promotion to a whole new level, using spectacular publicity stunts at every opportunity. When the first Lipton grocery store opened in Glasgow in 1871, he celebrated by importing the world’s largest cheese and issuing Lipton currency notes. The man knew how to entertain, and it paid off – soon creating a nation of Lipton lovers. 

The London Essence Company infuses contemporary beverages with the glamour and nostalgia of the old world, to effortlessly elevate any occasion.

London Essence distils botanicals for the purest flavour, creating contemporary drinks with a nostalgic twist, which pair perfectly with premium spirits.

The range includes tonics, sodas and gingers, each delicately light and low in calories. Every product delivers a thoughtfully calibrated taste profile, designed to enhance a premium spirit, or present an exquisite standalone drinking experience.

• Globally, a handful of the most talented bartenders use our mixer collection to fashion their creations and London Essence can be found in some of the world’s 50 best bars.

• London Essence Company tonics and sodas are now listed in 34 markets and in more than 8,600 outlets globally.

In 1720, Mathieu Teisseire, a liquoriste and vinegar maker by trade, set up a distillery in the French Alps. He soon introduced his delicious cherry liqueur to the local neighbourhood.

• Only the purest water, naturally filtered from the French Alps, is used to make our syrups.
• Our unique blend of two sugars provides a balanced flavour and reduces crystallisation, which results in less waste and mess.
• Recognised by international quality institute Monde Selection, a wide range of our syrups have received Grand Gold and Gold awards for superior quality and exceptional flavour.
• We are the global leader in branded flavoured concentrates and the second largest supplier of ready to drink juices in the world.

MiWadi takes its name from Mineral Water Distributors, a company that was originally formed in 1927 in Nassau Place in Dublin, and produced MiWadi, C&C and Club products.

The drink was originally manufactured by hand with the bottles washed and then passed along a line where they were filled, labelled, packed into wooden crates and distributed around Dublin by horse and cart. By the 1930s the production capacity was 60 dozen per day and the most popular flavour was Grapefruit.

Production increased throughout the 1950s and 1960s following the introduction of machines. Screw caps replaced corks and new flavours such as Blackcurrant were added to the range. MiWadi was mainly sold in chemists as a glucose drink but quickly became more popular in larger grocers and supermarkets making it accessible to more consumers.

• By the 1990s it was the second biggest branded cordial in Northern Ireland, and its ‘My Goodness, MiWadi’ TV campaign was extremely successful, catapulting the brand to become Ireland’s number one cordial which it remains today.

Founded in 1972, the Moulin de Valdonne brand name refers to the mill in the heart of the soils of Valdonne in the south of France, where production of its organic fruit syrups and juices first began.

To this day, Moulin de Valdonne takes the time to create refreshing syrups that respect the taste of the fruit, appealing to all senses – a real fruit taste, a generous texture, a powerful aroma, all packed within a transparent bottle that shows the natural colour that embodies the Moulin de Valdonne expertise.

• Born in the Provence region of France, the brand remains the number one syrup brand in this southern part of France.

The original Mountain Dew drink was first developed in Tennessee, USA, in the 1940s and grew to become a $1bn brand in the 2000s. It first entered the UK market in 2010, made and sold by Britvic. The launch combined the powerful Mountain Dew brand name with a unique formulation developed for UK consumers, to appeal to a growing consumer thirst in the UK.

In 2013, a no sugar version was created – maintaining the same great citrus taste as the original, but with zero sugar to meet growing consumer demand for sugar-free energy drinks. Both variants are available widely across grocery, convenience and independent retailers, as well as wholesale, foodservice and leisure channels.

Today, Mountain Dew is synonymous with living a vibrant and energetic lifestyle, having partnered with the extreme sports competition The Dew Tour in the US since 2005. The brand broadened its sponsorship to independent video game designers and players, with several flavours of Mountain Dew produced in the UK and the US in partnership with video games, increasing its popularity among gamers.

• Mountain Dew was originally developed in the 1940s as a mixer and takes its name from the original 19th century term for Highland Scotch whiskey. The name was trademarked for the soft drink in 1948.
• The Dew Tour, which the brand has partnered with since 2005, is the most watched and attended action sports event in the world according to Transworld Snowboarding magazine.

Britvic has been making and selling Pepsi in Great Britain since 1987 and in Ireland since 2007. Originally known as Brad's Drink, Pepsi was first created in 1893 by a pharmacist in the US called Caleb D Bradham who began experimenting with combinations of spices, juice and syrups on a typical hot and humid day in North Carolina.

Mr Bradham wanted to offer a refreshing beverage to customers coming into his shop. Five years later Brad's Drink was trademarked and renamed Pepsi-Cola in 1898, and then Pepsi in 1961. Fast forward to today and Pepsi is one of the world's most iconic and recognised consumer brands.

Pepsi MAX, is our great tasting no sugar cola, originally launched in 1993. As part of our ongoing focus on helping consumers make healthier choices, we’ve led with Pepsi MAX on all advertising since 2005. In line with our focus on health, our innovation pipeline is weighted heavily towards no sugar. Recent innovations for the brand include Pepsi MAX Cherry, Pepsi MAX Raspberry and Pepsi MAX Lime.

While health is high on the agenda, taste is the number one reason for soft drink purchase choice, so we have focused on delivering our Pepsi MAX great taste message since 2016. Pepsi MAX also strives to be at the heart of key passion points for young people, sponsoring UEFA Champions League, the NFL and Live Nation gigs and festivals.

• Pepsi-Cola was named in 1898 after the root of the word dyspepsia and the kola nuts used in the recipe. The original recipe also included sugar and vanilla as Bradham sought to create a drink that was appealing, and would aid digestion and boost energy.
• Diet Pepsi was the original diet cola in the 1960s, 20 years before competitor diet cola products launched.

Robinsons is a much loved household brand and well known for its long-standing history of refreshing tennis players at the Wimbledon Championships, a story which began in 1935 when Robinsons Barley Water was first mixed in the changing rooms of the famous tournament. Before this, its origins can be traced back to founder Matthias Archibold Robinson, who experienced a fascinating and turbulent business career spanning the late 1700s and early 1800s.

Determined to make his mark at a time when trade in London was booming, Mr Robinson set up his own grocery business in the late 1700s. Initially highly successful, he devoted a sizeable portion of his time and profits to charity and became a key philanthropic figure of the early 19th century, including helping patients who could not afford hospital treatment, as well as charitable initiatives alongside King George III.

But as he reached the pinnacle of his career, Matthias was declared bankrupt in 1821 and spent the next eight years working to clear his debts. It was during this time that he invented and patented his Barley & Groats Powder, originally advertised as an ingredient for puddings and a thickening ingredient for soups. His invention turned his life around, won royal approval from Queen Victoria and became a central part of British history, eventually forming the basis of the Robinsons Barley Water created at Wimbledon in 1935 – where Britain's love affair with fruit squash was born.

Fast forward to the present day and the brand is still quenching the thirst of the millions of British families every day, with a focus on new innovations to bring more people more opportunities to enjoy refreshing fruit squash wherever they are. Robinsons is well known for its innovation and is recognised as a leader in sugar reduction, having removed all added sugar products from the Robinsons range in 2015, inspiring the nation to embrace the goodness in the everyday. We hold a prestigious Royal Warrant appointed by HM The Queen, which is a mark of recognition to those who have supplied goods or services to the Royal Households.

The range provides something for everyone and is widely available from supermarkets, convenience retailers and wholesalers. Robinsons Apple & Blackcurrant can also be found on dispense in fast food restaurants and the licensed trade.

• A staggering three million glasses of Robinsons are drunk every day in Britain – at 250ml a serve that's enough to fill 109 Olympic swimming pools a year.
• Robinson's Barley Water was officially served at the All England Lawn Tennis Championships in Wimbledon for the first time in 1935 where the gentlemen's singles was won by Great Britain's Fred Perry.
• The brand has been supporting the Wimbledon Championships for 82 years, which is one of the longest sporting sponsorships in history.
• Robinsons is the number one soft drinks brand in YouGov's Brand Health Index 2017 which measures consumers' perceptions of quality, value, satisfaction, reputation and whether they would recommend the brand to others.
• In 2017, Robinsons launched into the foodservice industry as a new dispense option for outlets.
• Robinsons is the number one squash brand in Great Britain.

Founded in 2001, Rockstar Energy celebrates the hard-working hustlers around the world who have the grit and determination needed to make things happen. With over 20 Rockstar Energy products available at convenience and grocery outlets in more than 30 countries globally, Rockstar gives you a bold, refreshing boost, full of benefits and loaded with flavour.

• In 2020, PepsiCo bought Rockstar Energy for $3.58bn – the largest non-alcoholic beverage sale ever.
• In 2021, we reformulated the Rockstar core range to contain less than 4.5g of sugar per 100ml.

Founded in 1720, Teisseire offers centuries of expertise in developing fruit and plant-based syrups. Its clear, distinctive identity is built around values such as joy, innovation and discovery of new flavours, meaning the brand has become part of French gastronomic history.

Production and marketing of syrup under the Teisseire name began in 1927, and by 1959 had become Europe's unrivalled leader in fruit syrups. The brand continued to grow, with the opening of its plant in Crolles, France, in 1971. The company was acquired by Britvic in 2010, creating one of the world's largest squash and syrup manufacturers.

• When asked to name a syrup, almost everyone in France names Teisseire.
• Teisseire is renowned for its distinctive metal container which was first developed in 1959, specially designed to protect the liquid inside.
• Teisseire has had a partnership with the Tour de France since 1999. It is an ideal fit for the brand because as far back as 1953, Teisseire took its inspiration from the cyclists' water bottles when designing its famous metal bottles.

The TK brand dates back to the 1800s and came about as a result of combining the genius of its creators, Taylor and Keith. Taylor was one of the first people in Ireland to create carbonated lemonade in 1888, but it was the madness of his business partner Keith who insisted that it should be red. The result is TK – a red lemonade that uniquely blends real craft and quality with great fun and refreshment.

To this day, the people of Ireland have a loyal affection for red lemonade. It holds a special place in Irish nostalgia and is a staple of Irish social occasions.

Despite its red colour (not pale yellow or white like most traditional types of lemonade) it does still have a lemon flavoured taste, and the Irish often use it as a mixer for whiskey.