Our Brazilian business continues to grow as we expand through a series of company and brand acquisitions.
Brazil has an important role in our long-term growth strategy. We now play in the energy drinks category with the acquisition of Extra Power and Flying Horse, and have expanded our presence in the fruit juice category with the acquisition of Juxx and Amazoo.
This expansion is supported by a strong national presence for our concentrate and fruit juice brands, including Maguary, Dafruta and Bela Ischia, which continue to grow through product innovation. Launches this year include Seleção apple juice, Natural Tea Pineapple & Mint and a Cocoa variety in our Nuts plant m*lk range.
Supporting growth ambitions in Brazil, we operate a fruit processing company, Be Ingredient, which provides natural ingredients to the Group and the export market.